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November 20, 2008

The Unique Clunk Deliverable

Thinking 'inside the box' to delight prospects and build business banking relationships

Profound Communications listened closely to the pains The Arlington Bank was having in establishing relationships with prospects where no relationship existed. Profound implemented a unique solution to help the bank reach these previously deemed 'unreachable' prospects. We created a two-part 'clunk' project and conceived a branded product sheet featuring two testimonials from prominent customers about the banks 'Round the Clock' service. The following week custom designed gift boxes were personally delivered with imprinted desk clocks.

"I'm extermely pleased with our clunk project. We are hitting 33% response. I'm hard pressed to come close to that in my normal calling efforts," said Pat Meyer, Grandview Branch Manager for The Arlington Bank. "Working with Profound is a great thing and I'm glad we did it."

Are you interested in a reaching those hard to get prospects with a custom designed 'clunk' project? Call Profound Communications at 800.250.5146 or click here.

 

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